BUS-G10 Reaping the Benefits of Supplier Collaboration
Mary Ann Johnson, Executive Consultant, IBM
Charlet Givens, Distribution Sector Technical Sales Lead, IBM
A customer-driven supply chain helps you strengthen relationships with existing suppliers and vendors while speeding the delivery of new, high-margin products and services to your customers. This session helps you understand and assess the business value of having your site visitors access vital information in real time, view it in a relevant way and proactively respond to alerts through transactional, web-based solutions. In addition to providing information to help you determine your potential return on investment from this type of solution, the session includes a demonstration built on best-practice design patterns.
The session highlights the intersection of the Exceptional Web Experience with Smarter Commerce by showing the aggregation of Cognos software and back-end data in a composite dashboard solution that provides a consolidated view of social media analytics, business trends and operational intelligence for the chief marketing officer, the chief sales officer and other roles. The comprehensive business insight, combined with built-in collaboration capabilities, provides an action-oriented site based on WebSphere Portal that enables executives and managers to monitor business performance proactively, make informed decisions and quickly react to important issues and events. (Level: Introductory)
This video is a recording of a session held at the Exceptional Web Experience Conference, Chicago 2013. The video duration is approximately 50 minutes and contains audio.
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