BUS-R04 Show Me the Money: Quantifying Enterprise Digital Experience Solution Initiatives
Mary Byrd Nance, Executive Consultant, BVA IBM
Robert Lezon, Executive Consultant, BVA, IBM
Numerous customer Business Value Assessments completed during the last two years confirm the financial benefits of digital experience solution implementations with social business patterns. We discuss numerous financial benefits that we have identified and estimated for multiple industries and specifically in the financial and industrial sectors. Additionally, we discuss how these financial benefits are common themes in lines of business, such as customer service, marketing and sales, and human resources, and in social business patterns. (Level: Introductory)
This video is a recording of a session held at the Exceptional Web Experience Conference, Anaheim 2014.
To watch the video, click the play button.