Bringing social content into the same pages with static or transactional data is a great way to add value for end users by bringing conversational elements related to the data together in one view. This means that business users are able to make quick decisions or to better understand the relevance of the data by having it all together. This is called bringing social into context. We understand that using Social Rendering or the portlets available from the Solution Catalog are two ways to bring the social content to the page. The Digital Data Connector (DDC) enables site developers to bring additional Connections data to their site that may not have a list out of the box and it provides a flexible method for bringing the transactional or static information to their site with formatting to match the rest of the site. The DDC framework provides a plugin extensible, generic data consumer with works in conjunction with Web Content Manager (WCM) presentation components to quickly develop a data driven digital experience. DDC is the framework on which some of the Social Rendering lists are based and can be used for a wide array of use cases, such as surfacing CRM, BI, or Commerce information and elements on a website. It ships with two plugins. One is a generic XML plugin and the other is the Social Rendering plugin for working with an IBM Connections source. Using the generic XML plugin with the ATOM List-Rendering Profile (included with Portal 8.5), or a custom profile, this plugin is very useful, flexible, and powerful.
This section will use an example of these capabilities to illustrate how rapidly a developer could deploy data driven content on a Portal page.
We cover the following topics in the subsections: