Go to parent topic - 6 Pattern 3: Making WCM authoring social.
In this pattern, we use the Social Media Publisher to publish short article summaries to IBM Connections, with a link back to the WCM content. This tool can also be used to publish to Facebook, Twitter and LinkedIn but we do not cover those cases in this wiki.
It is important to understand that the Social Media Publisher explicitly defines relationships between specified authoring templates and specified social media accounts. Each relationship defines what is to be posted, the content which can contain WCM elements, components and so on (subject to length and markup limitations of the post to be made). Many relationships can be set up, but each must be defined explicitly and so, especially in a large website, this requires some planning. The considerations are:
Which types of content should publish to social media channels?
At which stage(s) of the content lifecycle should content be posted? Should those posts be deleted when the content expires?
What should be published about each type of content, to each social media channel?
Which accounts should be used to publish the content?
You may wish to consider creating service accounts in each social media channel to represent your organization.
This section describes the installation and configuration of the Social Media Publisher in a simple scenario where we wish to publish event notifications (from the CTC demo website) to IBM Connections. The process for configuring publication to Twitter, Facebook and LinkedIn is similar, and the steps to create authentication credentials for those sites are described in the Social Media Publisher product documentation.
In our scenario, Heather Reeds, a marketing manager, wishes to publish notifications of new events to her Connections blog. We will use the IBM-supplied Content Template Catalog demonstration site to achieve this, adding Social Media Publication to the Event authoring template.
Many of steps in this section are described in detail in the product documentation. This section only gives a summary of that documentation, rather than repeating the information that is already published. To publish content to and from WCM to IBM Connections using Social Media Publisher, follow these steps:
A number of related topics are not covered by this documentation:
Publication to Twitter, Facebook or LinkedIn
Creation and management of service accounts
Manipulation of publication schedules (i.e. timed workflow actions)
Associated articles and topics
This article is one of several describing how to configure the social media publisher:
6.1 Publishing content to from WCM to IBM Connections using Social Media Publisher
This topic is part of the Pattern 3 description: